The BNP and the tide of history

July 7, 2008

‘The Social Democrats haven’t a hope of winning a general election, [because the unemployed and low-paid] make up 40-45 percent of the entire country’s workforce. Certainly under the present electoral system, they will provide Labour with a solid 200-seat base.

Tony Blair, August 1982

And so Labour believed back then, even though the election of 1983 took them perilously close to undercutting that 200-seat base. This notion of a ‘base’ of support was what made the formation of New Labour possible - pragmatically, abandoning the interests of your core supporters in order to attract more support from other demographics would seem to be electorally suicidal. But if that core support could be relied upon to vote Labour regardless, then abandoning those principles which run counter to the interests of the demographics whose votes you are seeking would be a wise step. Assuming, of course, your only goal in politics is the attainment of power.

Now, of course, Labour’s support is collapsing across the entire spectrum, and the loyalty of that ‘base’ is rapidly evaporating. In many respects, it’s surprising that it lasted as long as it did - eleven years in which a supposedly socialist party presided over a massive widening of the income gap is eleven years in which the interests of that ‘base’ were only serviced perfunctorily. Many of the voters who previously would have been Labour loyalists are now supporting the BNP, the Lib Dems, or even the Tories.

The rise of the BNP has caused an awful lot of anguish, but it is in no way surprising. After all, the BNP are a socialist party with an emphasis on nationalism (sound familiar?), and so can legitimately claim to be standing up for at least the short-term interests of the white working classes. They have thereby provided that particular demographic with an alternative, and they’re taking it. Why should the working classes listen to middle-class moralising about the importance of free trade, the market and allowing immigrants to work here when they see no return for themselves? You can’t sell an economic theory by talking about GDP growth, people need to be given something real.

While the Lib Dems are offering long-term solutions to help close the income gap, none of the main parties is putting forward the same sort of short-term massive state intervention that would make a real difference to the lives of these people now. There is no easy market-based solution here - low-skilled workers are simply economically unproductive given the UK’s position in the global economy. There are far fewer significant quantities of natural resources for them to extract, or factories willing to pay the higher wages required by UK employees. State intervention would merely prolong the inevitable.

Nonetheless, this has not prevented calls from within the Labour Party for a return to collectivism and to the party’s roots. Labour is currently caught in a quandary: its old voters are beginning to desert it for a party which partly resembles its former incarnation, while its new voters are deserting it for a party that resembles its present incarnation. Which way to turn? Either field is contested. But surely returning to its previous values would at least give it the security of Blair’s abovementioned 200 seats?

This is not the case. Employment patterns have shifted throughout Labour’s time in power. Examine the graph below.

Over the last fifteen years, the population of the working classes as a percentage of the workforce has declined. This trend is likely to continue in the near future - as I mentioned before, there is simply little call for low-skilled work in the current British economy. Even if Labour did manage to revive their support, relying on a shrinking demographic as a springboard back to power - not to mention a demographic that will be fought over with the BNP - is a foolish move. Thus, I suspect that they will make some cursory moves to the left in an effort to regain some of their heartland support, but retain their market ideology so as to not lose all of their new voters.

This will also affect the BNP. No matter how well they do, since they find their support in a shrinking demographic they can never wield the influence to bring about the changes they seek. For this to happen would require a massive expansion in Britain’s manufacturing industry, which is extremely unlikely even with higher oil prices making it more appealing to produce goods closer to home.

But what do we Lib Dems do about this disaffected demographic? What principled approaches can we take to improve their quality of life? As yet, I am uncertain. I am currently working on this issue with a colleague, but have yet to come up with a solution. I begin to suspect that the answer may lie in high tech industries that require low skilled workers for the production processes, as in biotechnology. But even still, answers on a postcard please.


The Ghost in the By-election Machine

June 27, 2008

The Liberal Democrat campaign in Henley was textbook. It included some of the best literature I’ve ever seen, including an exemplary magazine crushing the Tory’s claims to be a defender of the greenbelt. We had a large army of volunteers out canvassing and delivering throughout the weeks preceding polling day. Our election day operation itself was so well-manned we were able to knock up people who we had no canvass data for, but appeared likely to be our supporters. But, in the end, we were only able to achieve a swing of 1.84% - a swing that, arguably, was more likely to be caused by Labour voters switching to us than necessarily a product of our campaign.

And this has been noticed. So what happened? Out of the five by-elections since 1997 that have resulted in a change of control, the Lib Dems have won four - and the only one we didn’t win was Crewe & Nantwich, less than a month ago. Indeed, the swings we have managed to achieve in more recent by-elections have been down from the heady highs of 2003 and 2004. The last time we managed a swing of over 10% was at the Bromley & Chistlehurst by-election in 2006.

So what happened? While, naturally, the Tory revival played a part here, it’s not the full story - the Tories only raised their share of the vote by 3.4% compared to 16.9% in Crewe, while Labour’s share fell by over 10% in both cases. Previously, we would have expected a lot of that vote to go to us, but it seems to have been divided between us, the Tories, and the BNP. While the issue of Labour voters going towards the BNP is for another day, it’s worthwhile asking what was so different about this election in terms of our capture of the Labour vote. Why didn’t we get more?

To anyone on the ground familiar with our campaigning tactics, the answer would be obvious. The Tories stole everything we’ve been doing in by-elections since 1997, and with their greater money and resources, did it better. They had a magazine, Good Mornings, polling cards, localised newsletters, the works. Their literature had clearly had more spent on its production, and while ours was designed more effectively, theirs had a tendency to look more professional. I suspect that this professionalism played a big part in increasing the efficacy of their literature relative to ours; a leaflet with higher production values indicates a more serious party in the minds of the voters, and not appearing serious is something we can ill afford.

This isn’t just true in Henley - across the country, Labour and the Tories are copying our tactics, sneaky buggers that they are. They’ve started producing imitations of the Focus local newsletter, started campaigning more on local issues, and actually begun to work harder for their votes. They’re doing this because they realise that otherwise that these are votes we’ll be able to take. It’s a good reflection upon our efforts that the public are now more likely to get a better service from their elected representatives, even if the larger parties had to be terrorised into doing it. However, it leaves us with a campaigning quandary: if the Tories and Labour are stealing our thunder on local campaigning, one of our most important selling points is gone. We have a reputation for being effective local campaigners, and this is partly why our share of the votes for Council elections is consistently higher than that of national elections - usually at least 3-4%. If we lose that, where do we go from here?

There are multiple approaches currently being put forward. One of the most popular is to shift the strategy for our campaigning away from ‘messenging’ towards ‘narrative’, as advocated by Neil Stockley. This would involve ensuring our candidate at by-elections has a good story to tell, giving the voters an emotional involvement with his or her campaign. It’s analogous to Obama’s primary campaign: presenting oneself as an outsider bringing hope and change to an ossified political system is very emotive, regardless of its truth. While this will doubtless be effective, every party will contain sufficient Obama-watchers to make it likely that all of a sudden everyone will be bringing hope and change in 2010.

Another approach is to rethink our literature radically, and start taking more tips from the world of advertising. This would involve amplifying a brand - whether it be the party or a candidate - with extremely emotive phraseology and photography. An example is for the front page of a leaflet to consist of a big picture of a happy family with the tagline, ‘Because your family is priceless’, with more information inside about how only the Lib Dems can guarantee your family’s continued prosperity.

I suspect that this would certainly gain us votes, but would require significant volunteer management to ensure that all of our people went along with this - patronising and manipulative advertising techniques are not what our membership in general signed up for, regardless of how effective they are.

The approach I would like to suggest is the following. During the debate about detention without trial for 42 days, several polls were published that found that while the public was in favour of liberty as a principle, in particular cases they were more likely to be in favour of surrendering it for increased security. Other research has emphasised that the public are frequently in favour of our economic policies and the principles behind them - they simply don’t vote for us because they don’t think we can win. What this demonstrates is that where we’ve managed to overcome the credibility gap, or indeed during a by-election where it’s less relevant, targeting literature about relevant principles to relevant demographics could be extremely effective. Our candidate will have the value over and above the opposition of not only being a strong local campaigner, but a strong local campaigner who believes what you believe.

This will naturally only be successful if we can weave into the campaign’s overall narrative, potentially using the advertising techniques mentioned above. Talking about a candidate’s background and how he or she has come to their principles could be devastating - it’s the sort of thing that would work very well in a magazine. It gives us an inbuilt advantage over the Tories and Labour in the current climate, as it’s not clear at all what either party stands for.

Naturally, its success is dependant on its effective implementation, and it is possible to object that we talk about our principles already. But the point is that we rarely do it in any kind of prominent way - while the principles inform the electoral machine, they’re rarely produced by it. We can’t afford this any more. If the Tories and Labour have caught up to us, we need to be one step ahead.


Zim

June 18, 2008

You know what’s disturbing? Finding out that someone who does the same job as you has been brutally murdered for it. Crazy as it may sound, I’m really against people getting killed for giving out leaflets. I’m against other people getting horribly killed of course - it largely goes without saying - but as I’ve found to be the case with both everyone else and myself, we just simply care more when there are similarities between ourselves and the victims. We tend to do so in an unspoken way, though - witness the stories about Mugabe’s initial land grab, back in 1997. Why was this newsworthy? Many other post-colonial African nations have done or are doing something similar, but somehow they don’t seem to merit the same level of attention.

I suggest this is because of Mugabe’s deliberate strategy of targeting the white-owned farms only, rather than all the larger landowners, many of whom were black. Thus, the press could report on a very simple and easy to sell story of white people having farms taken away by black people. And, like it or not, a story about people we very visibly are similar to being attacked by people we aren’t similar to is gruesomely fascinating. It’s not racist to find it thus, it’s analogous to the same stone-age instinct that makes us more concerned with the wellbeing of our families than with others. It only becomes racist when you cease to accord moral value to all of humanity, and begin to blame all black people for the actions of others. However, what it does do is sell newspapers.

Again, like it or not, people found this story viscerally interesting, and papers that carried it sold more copies. Publishers noticed this, and continued to carry more stories about Zimbabwe. However, there’s a movement which seems to believe there’s some sort of conspiracy behind this, as though the British were building up moral support for the claim that Africans can’t govern themselves, in order to resurrect the Empire. You get comments like this one on Comment is Free, bewailing the fact that there’s so many bad things happening in Africa that the excessive focus on Zimbabwe is ludicrous. It’s not. It’s the market doing what it does. It’s just that no-one seems to want to talk about why people like the story. Funny that.


Marching on one’s stomach

March 24, 2008

What with people still being shot in Tibet, it seemed only appropriate to attend another protest on Saturday. This time, instead of staying in one place and being angry, the cause was due to march from Park Crescent to Trafalgar Square whilst being righteously indignant.

I was feeling rather full of cold, but resolved to go along regardless in case I missed an interesting riot. I did manage to miss the start of the protest, and had to walk hurriedly after the riot vans to make sure I found it again, protests being surprisingly easy things to lose. I caught up with it on Regent Street, and attempted to sidle in.

It’s remarkably tricky to join a protest in midflight without looking suspicious. You start off on the edges and slowly saunter towards the centre as it marches along, all the while slowly increasing the volume of your chanting in order to fit in. One of the things I like about the Free Tibet movement is that it’s small enough for everyone to loosely know everyone else, and indeed I met someone I hadn’t seen for seven years in the middle of the four-hundred-strong throng.

There were speeches at the end, telling the marchers about all the terrible things that were happening in Tibet, exhorting them to write to their MP and indeed MPs saying we were all very good for coming out and doing this marching. I never thought I’d hear myself cheering on Kate Hoey, but some things do transcend party divisions.

At the end of the speeches, the Tibetans in the crowd started singing their national anthem, while the white people looked on in an encouraging and slightly mystified fashion. The sonorous sound of Tibetan singing filled the air, and in my mind I was back in the temple in Sonada at sunset, watching my monks spin the wheels of Dharma. Snow began to fall, and for a moment, Trafalgar Square became a little piece of the Roof of the World.

In other words, YOU SHOULD’VE BEEN THERE.

Anyway, why is all this happening? I think an analogy would be helpful here. Izzard teaches us that a more authoritarian Church of England would force its adherents to choose between tea and cake or death. In many ways, that’s a lot like the situation in Tibet.

Bear with me while I squeeze metaphors to make a mildly amusing analogy work. In the 1950’s in China, the Tea Party, fresh from victory in World War 2 and over the Kuomintea, turned their eyes to their mountainous neighbour to the south. Despising the Tibetan practice of making butter tea with yak’s milk, the Chinese invaded and imposed both the Tea Party and Collective Cake Baking on the Tibetans, believing them to superior. While previously most baking in Tibet had been very small scale and mostly on the back of a horse, it had, at least, been under the control of the Tibetans. Deprived of their tea and of their cake by the Chinese they chose death, which the Chinese gave to them in abundance.

Once the rebellion was over and the Tibetans’ Tea Master had fled, the Chinese continued to choose death on behalf of an awful lot of Tibetans, particularly during the Teabag Revolution. It eventually became apparent to the Chinese that Collective Baking wasn’t producing cake in enough quantities to satisfy their own people, let alone rival the mighty bakeries of the West. They began to gradually import the Western notion of Free Baking, while making sure demand for the typically associated idea of One Man, One Cup was repressed.

To facilitate this, across China and its conquered territories the ideal of having one’s cake and eating it was promoted. More and more Chinese began to bake for themselves, and the bakeries of the West started to eye China’s iced buns with relish.

In Tibet, the Tea Party still retained control, and any butter tea that was drunk was done so only under its auspices. The younger generation of Tibetans, knowing little of butter tea, lusted after the cake the Tea Party promoted. But there was a problem. The Chinese still considered all Tibetans to be fundamentally butter tea drinkers, and thus quite unsuitable for eating cake. They could help in its baking and perhaps even catch a whiff as it came out of the oven, but they would never be allowed to eat it.

The Tibetans were once again faced with a choice. They could not drink their tea, and they could not have any cake. Their only remaining option was ‘Or Death’. And so they chose it. But they chose it in different ways. The recent protests can be divided into two stages, in accordance with who took part. The ones that chose the tea, frequently the monks and the older Tibetans, took part in the initial peaceful protests. The Chinese very rapidly chose death for them, as this is the year of the Great Tea Dance, when the Chinese hope their bakery will be accepted amongst the great bakeries of the world. The younger Tibetans saw this, and in their anger at not having cake and, indeed, not having cake where their ancestors were once free to drink butter tea, took out their anger on those that did have cake. And so the Chinese chose death for those too.

To claim that all Tibetans seek a kind of Himalyan Arcadia, as many Westerners seem to, is to grossly oversimplify a nation of many different people with many different desires. Many young Tibetans seek economic success - and why should they not? We cannot keep an ideal of Tibet as a kind of spiritual playground, a last bastion of adventure - that sort of thinking led to our invasion of it. It is worth fighting for Tibetans to be able to have tea, certainly - but it is also worth fighting for them to have cake.

What happens next? The Chinese are still giving the Tibetans death, and I suspect that for a while yet the Tibetans will have chicken rather than choose the other. But the Chinese have still removed the other choices from the Tibetans, and the Tibetans will never be able to live peacefully without those choices - not for the all the tea in China.